Phone Case Display Rack

This phone case display rack project was delivered for a phone case and accessory kiosk in Vietnam in 2015. The retailer carried several hundred case designs and needed them visible without staff fetching each one: a dense, colour-led wall that customers could scan on their own, with a small counter for fitting and payment.

The kiosk was built from four 1.2 m glass counter modules, each with five shelves and a case rack behind the glass, one 2.4 m corner tower with a lit header and three display faces, one poster lightbox at the entrance face, and a white LED plinth running under the counter line.

The design is intentionally dense but ordered. Cases are grouped by colour and device model, with five shelf rows per module at 250 mm pitch; the glass front keeps every row visible and stops stock being handled. The corner tower carries the newest releases at eye level and repeats the brand header on two faces, so the kiosk reads from both mall aisles. White lacquer and neutral grey bases keep the case colours as the only strong visual, and 4000K shelf lighting keeps plastic and silicone finishes looking true rather than yellow.

Modules ship as pre-glazed units with shelf brackets and LED strips fitted; the tower arrives in two sections because of its height. On site the crew levels the bases, bolts the modules into the corner, joins the runs, fits the tower sections and connects the lighting to a single circuit. All shelves are removable so the planogram can be reset without dismantling the glass, and the tower is split into two sections so it passes through a standard mall service lift. Each glass front is cleaned and packed with corner protectors before crating.

Customization includes module width, shelf count and pitch, case-rack depth, header artwork, poster size and the tower height.